Phenomenon of Telegram bots: what is it, why is it needed, examples

Telegram is a messenger that is popular with a huge number of users. On January 12, 2021, the founder of the application, Pavel Durov, announced in his account that the audience of active Telegram users had crossed the mark of 500 million people:

Approximately 1.5 million people register on Telegram every day.

Telegram is in demand all over the world. According to TGstat statistics, as of June 2021, the number of registered Russians amounted to 35 million users. In terms of popularity, the messenger ranks third, behind only Whatsapp and Viber. 

Telegram is not just a way to communicate with other users, exchange information and send files to each other, but also a wonderful tool that allows you to perform many useful tasks. 

Also, through the messenger, you can find out news, keep abreast of currencies, translate texts, play games and much more. And special robots – Telegram bots – help to perform all these actions.

Telegram bots: what is it?

The name "bot" comes from the shortened word for "robot", which is what it is. A Telegram bot is a special account created automatically that allows users to perform various actions through the messenger itself.

Robots perform actions on the user's text commands, according to the "question-answer" principle after pressing button. At https://frisbie.me/telegram-button/ the site you can learn how to add a Telegram button to your site.

The robot is easy to identify, it always has the word “bot” in its name, and it cannot be the first to start a conversation and does not have the status “online” or “offline” - you will always see the signature “bot”.

Today, robots have become very popular, they help users perform typical routine actions in automatic mode, greatly simplifying their lives. For the owners of the channels themselves, bots have become indispensable assistants in their work.

Telegram bots have many obvious advantages:

• Available 24/7;
• Instant response to the user;
• Ease of use, communication on the principle of "question-answer" and text tasks can be given even to a completely inexperienced user of the messenger;
• Do not require installation of additional programs, applications, etc. All communication with the bot is conducted directly through the messenger;
• Security of personal data - bots work exclusively on given commands.
• Unlimited possibilities - the virtual assistant can be programmed to send news, tell jokes, remind you of important information, search for places, make restaurant reservations, book tickets, and more.

Telegram bot functions

As they say in Telegram: “He just doesn’t know how to wash the dishes.” Indeed, bots perform many functions, and here is just a small list of them:

1. Entertainment . Bots can send funny memes, pictures, jokes, help you choose a movie, find a song by voice message, and more.
2. Finding and sharing files . The bot helps to send and save files from different sources, find torrents, e-books, etc.
3. News, important information . The bot will cover news, weather, exchange rates, etc.
4. Utilities and Tools . The robot helps to translate texts, remind you of important events, etc.
5. Integration with other services . The robot can send notifications, control a smart home, etc.
6. Search for places . Telegram bot helps you search for hotels, cinemas, restaurants and other establishments.
7. Transactions . The robot allows you to book tickets, place orders, call a taxi, etc.

This list is endless.

Telegram bots for business

Almost every business owner, from a small pizzeria to a large IT company, would like to have their own Telegram bot that will help them perform the same type of actions automatically.

Let's analyze for which business sectors and why it will be useful to use a virtual assistant.

Telegram bots for online stores

With the help of bots, it is easy for users to place orders, pay for them, find out the status of their order, track delivery, etc. Robots will help inform customers about discounts, special bonus programs, and even consult.

Telegram bots for offline stores and delivery services

Many delivery services, supermarkets and offline stores already use the Telegram bot in their work. 

Telegram bots for Event

Telegram bots have become increasingly used at events. The bot helps listeners to receive information about speeches and speakers, send questions to speakers, notify about various activities, make advertisements, etc.

Telegram bots for taxi and other services

Taxi services appreciated the work through the Telegram bot. In a matter of seconds, without calling the operator, you can order a taxi.

Telegram bots for taxi and beauty services

Beauty salons, private masters, hairdressers will greatly simplify life with the help of a Telegram bot. It will help to sign up for a service, find out prices, inform the client about the promotion, remind him about the appointment, get feedback, etc.

Telegram bots for financial institutions

An excellent virtual assistant will be a Telegram bot for banks and other financial organizations. Using it, users will be able to search for office addresses, leave applications for services (loans, etc.), find out exchange rates, activate cards, etc.

Telegram bots for HoReCa

Hotels, restaurants, cafes and other organizations from the hotel and restaurant business will also simplify work using the Telegram bot. The robot will help you book rooms and tables, choose certain services, collect reviews, and remind you of important events.

The list of industries in which the Telegram bot will be useful can be continued endlessly - its functionality is very multifaceted. If users of your company regularly perform the same type of routine actions, entrust them to the bot, in automatic mode the virtual assistant will perform functions, significantly saving your time and effort.

Conclusion

The popularity of robots is growing every day. More and more virtual assistants are coming out and helping ordinary users, business owners, marketers, SMM specialists, and more solve problems. Many in practice have seen that it is better to delegate a number of tasks to a bot than to perform the same action day after day in manual mode. I hope that this article has convinced you of the usefulness of the Telegram bot and the need for its implementation.